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BBQs are associated with the spring and summer, especially in climates that go through all four seasons, so you may think it isn’t the right time to start a franchise with winter approaching. While it might make sense to wait until the peak of grilling season, winter is a fantastic time to get started. Why? Because it gives you the time to set everything up right and be ready to go when people start firing up their grills. Let’s dive into the reasons why a winter start could set you up for the best possible launch.
1. Time to Get Your Setup Perfect—No Pressure
Winter gives you a stress-free window to get everything organized. From gathering the right cleaning equipment and setting up your business website to planning out your services and pricing, you’ll have time to make sure every detail is covered. Plus, you can take your time getting comfortable with the ins and outs of the business, so when the busy season arrives, you’re confident, prepared, and ready to go.
2. Build Customer Awareness Early
Getting started in winter allows you to get the word out before BBQ season is in full swing. This is a golden opportunity to introduce your business to the community, reach out to potential customers, and start building a presence on social media. You could even offer early-bird discounts for people who book now for the spring, creating some buzz and getting a list of clients ready before things heat up.
3. Perfect Your Skills with Time to Spare
If you’re new to BBQ cleaning, winter is an ideal time to learn the ropes without the rush. Whether it’s figuring out the best techniques for degreasing grills or practicing with different BBQ models, the slower season gives you time to become a pro. A franchise with The BBQ Cleaner provides hands-on training, so you can hone your skills now and ready to rock your business as soon as the season starts. Plus, with weather being more unpredictable, the season may come earlier. It’s always better to be proactive and ready then having to scramble to meet your potential clients needs.
4. Get Supplies and Equipment Before the Rush
Another bonus of starting in winter? You can get everything you need ahead of time, without competing with other BBQ cleaning businesses during the busy season. This means you can take your time and get your business out there.
5. Create Anticipation with Smart Marketing
Winter is a great time to start promoting your new business and getting potential clients excited about what’s coming. While BBQ cleaning may not be the first thing on someone’s mind in the colder months, this can actually work to your advantage. By highlighting why winter is a great time for grill maintenance, or sharing tips on BBQ care, you’ll start building your audience. By spring, you’ll be the go-to expert they already trust and are eager to book. Local winter market? This is a great opportunity to showcase your business so people will think of you when the warmth comes. It also gives you time to build relationships and trust within your community. It’s a win-win!
6. Refine Your Business Model
One of the best things about a winter launch is that you get time to test the waters. You can experiment with different pricing, promotions, or customer service strategies and see what resonates most with people. Winter gives you a low-stakes season to figure out what works best for you, so by the time BBQ season arrives, your business is running smoothly and efficiently.
Ready to Sizzle When Spring Arrives?
Starting a BBQ cleaning business in winter gives you a serious advantage. With time to organize, build awareness, and refine your skills, you’ll be all set to kick off the busy season fully prepared and confident.
Interested in starting your own business? The BBQ Cleaner can help you start. Training, materials and everything you need to get started is included. Plus, you’ll get support to run your business. The best part about opening your franchise with The BBQ Cleaner? You will keep 100% of your profits!
Get your free 15-minute consultation today!
